According to a recent report by CIRP, iPad users tend to keep their old devices much longer compared to iPhone owners and often pass them on to family or friends. This trend is highlighted in an analysis that shows new iPad owners are less likely to part with their old tablets.
iPad Users Keep Their Devices Longer
The CIRP report reveals that a significant 67% of iPad users retain their old devices instead of selling them or trading them in at stores. Over a 12-month data collection period, it was observed that iPad purchasers typically either keep their old tablets for themselves or pass them on to family members or friends.
- Retention and Redistribution: About two-thirds of iPad buyers hold onto their old devices or give them to others, rather than selling or trading them.
Comparison with iPhone Users
In contrast, iPhone users are more inclined to trade in or sell their old phones. The report provides a detailed comparison:
- iPhone Trade-Ins and Sales: 42% of iPhone users trade in their old phones, while 5% sell them. Meanwhile, 41% of new iPhone users either keep their old devices or give them to family or friends.
- Minimal iPad Trade-Ins: Only 3% of iPad owners trade in their old tablets, and 6% sell them, showing a clear preference for retaining their old devices.
Reasons for Device Replacement
The report also sheds light on why users replace their devices.
- Replacement Due to Loss, Theft, or Damage: 23% of iPad users purchase new devices due to loss, theft, or damage, compared to only 6% of iPhone users.
This data indicates a strong tendency among iPad users to keep their tablets in circulation within their personal networks, enhancing the longevity and continued use of these devices beyond their initial purchase.
Conclusion
The CIRP report underscores the durability and extended usability of iPads compared to iPhones. With a majority of iPad users opting to keep their old devices or pass them on rather than selling or trading them in, the lifecycle of an iPad is significantly prolonged, benefiting both users and the environment by reducing electronic waste.
Do you hold onto your old iPads or iPhones? Share your thoughts in the comments below!
