Elon Musk’s social media platform, X, is making waves once again as it ventures into the realm of video content. The company has announced its plans to launch a special application for smart TVs, allowing users to watch videos on X directly from their television screens. This move comes as X aims to compete with established video platforms such as YouTube.
X CEO Elon Musk himself revealed the upcoming smart TV application in response to a user on Twitter. Musk confirmed that the app will be available for Samsung and Amazon Fire TVs in the near future. Reports suggest that the interface of the X app for smart TVs will bear similarities to that of YouTube, indicating the platform’s intention to provide a seamless and user-friendly video viewing experience.
The development of the smart TV application has been a significant undertaking for X, with over a year of work dedicated to its creation. Musk’s announcement signals the platform’s desire to bring X’s vast library of videos to a wider audience, expanding beyond mobile devices and tapping into the growing market of smart TVs.
In recent years, X has placed a greater emphasis on long-form and live videos, following in the footsteps of industry giants like Facebook and YouTube. Videos on X’s mobile app now autoplay on the Discover and homepages, captivating users with engaging content. Additionally, X has been allowing its Premium subscribers to exclusively upload longer videos, catering to the demand for extended video content.
With the introduction of the smart TV app, X is poised to enter a new era of video consumption on Twitter. Users will now have the opportunity to watch videos on X for up to 2 hours, providing a platform for creators and influencers to showcase their content in a more immersive format. This move not only positions X as a competitor to YouTube but also opens up new possibilities for video content on social media platforms.
As X continues to expand its video ambitions, it is clear that Elon Musk and his team are dedicated to providing users with a diverse range of content and a seamless viewing experience. The launch of the smart TV app for Samsung and Amazon Fire TVs is just the beginning of X’s foray into the world of video on a larger scale.
In conclusion, Elon Musk’s X is set to compete with YouTube as it prepares to launch a smart TV application. This move reflects X’s focus on long-form and live videos, similar to strategies implemented by Facebook and YouTube. With the upcoming smart TV app, X aims to bring its extensive library of videos to a wider audience, providing a platform for creators and influencers to showcase their content. This development marks an exciting new chapter in X’s journey and highlights its commitment to innovation in the realm of social media and video content.
